SEO tips to follow when optimizing your website


 Most important SEO tips to follow when optimizing your website:


  • Use Keywords In The Right Places.
  • Keep Users On Your Site Longer.
  • Find “Suggest” Keywords.
  • Delete Zombie Pages.
  • Do An Industry Study.
  • Add Related Keywords to Your Content.
  • Add Text to Infographics, Podcasts and Videos.
  • Update Old Pages.

      



     1. URL


                   The structure and words you use in your URLs are very important. Optimized URLs are vital for search engines and human usability, and play a big part in your SEO. Use keywords in your URL to tell readers how relevant the page is to a keyword and what sorts of content they should expect to find on the page.


    2. Title Tag

                               A page’s title is indicated in the page’s <head>. When implemented correctly, it looks like this:

<title>This is the Title</title>

Title tags serve a lot of purposes: They’re used by browsers for tabs and bookmark descriptions and by social media sites when you share a link. They’re also one of your most important parts of on page SEO. Search engines rely on title tags maybe more than any other element when figuring out the topic of a page, so it’s important to optimize page titles for your target keywords. Use your keywords at the beginning of the title for the best effect.


     3. Meta Description


                   Meta descriptions aren’t used as a ranking factor by search engines, but you can still use your keyword here to improve your SEO. Search engines combine meta descriptions with title tags and URLs to create a page’s search snippet. Meta descriptions are implemented in the document <head> and look like this:

<meta name="description” content=”A short page description, no more than 160 characters Keywords appe

    4. Page Content


                Your page content is the backbone of your site, and theoretically the whole reason your page exists in the first place. In the old days, optimizing your content meant loading up the beginning of your page with keywords and synonyms. 


    5. Headers and Sub-heads



                  Header tags also help you to provide a positive user experience for your visitors. They give your content order and structure, which makes it easier and more enjoyable for those consuming it. Search engines do take user experience into account when ranking pages, so headers are an important component of SEO.


    6. Image Alt Text
                  Search engines can’t "see" images, but you can still use them to help your page rank for target keywords. Do this through the HTML alt parameter, which looks like this in an image tag:
<img src="example-image.jpg” alt=”Sample image alt text”/>


   7. Filenames

  • Use keywords at the beginning of the filename.
  • Separate words using hyphens, not underscores. Don’t make the filename all one word, such as embeddedobject.pdf.

  8. Internal Linking

                Internal links are sometimes overlooked when it comes to SEO. However they’re a great resource for spreading link juice around your site. In fact, if your site has been around for a while there’s a good chance you’ve got some pages that have built up a lot of link equity over time that’s just sitting there. Drain some of that link juice by linking to other pages on your site using keywords as anchor text.


   9. Meta Keywords


                 Your page’s meta keywords tag is actually someplace you want to avoid using your target keywords. Meta keywords used to be important for search engines, but they haven’t looked at them for a long, long time and they play no role in search ranking.



  10. Domain Name

                   Like meta keywords, using keywords in domains is another old spam trick that you now want to avoid. It used to be that exact match domains were a really easy way to rank for keywords.




   Conclusion


             What’s more, when you avoid using keywords in risky places such as domains and meta tags, you’ll reinforce that your site is legitimate and not trying to game the system. Both of these things combined will help your site improve its search rankings and organic traffic.















Comments

Post a Comment

Popular posts from this blog

React Framework and its uses

What is  React Js? Facebook developed the open-source React.js framework and library for JavaScript. It uses much less code than standard JavaScript to quickly and effectively create interactive user interfaces and online apps. Top benefits of using React for web development Mature, understandable dev workflow The library's eventually optimized coding language and development interface are among the primary justifications for using React.js for web development. In order to create a hassle-free, quick development workflow, lightweight React's API is strengthened with fast performance capabilities. Because React's concepts and components are so easy to understand, there isn't much of a learning curve involved. Absolute adaptability and compatibility React.js is one of those technologies that, once you get the hang of it, allows you to easily reuse it across a variety of platforms, thus using it for web development may prove to be very useful. And it's all because it w...
Read more

TOP 10 Placement& Recruitment Consultancy in Chennai

Image
  TOP 10 Placement & Recruitment Consultancy in  Chennai Are you fresher and looking for placement consultants in Chennai  & job   placement agencies in .Chennai  here is the list of the best manpower agencies in Bangalore. Yesterday one of my friends Whatsapp me for finding a suitable job for one of her friends. We had a brief chat and I suggested to her that going through  Recruitment Agencies in Chennai  would open a door for her friend. As per my personal experience, in Indian cities like Bangalore, Mumbai, Pune, Hyderabad, Delhi, there are only four prominent ways of landing any job.         1. Talents Hunter  2. Delight HR 3. Recruise 4. Inspiration Manpower Consultancy Pvt Ltd 5. Multi Recruit 6. White Horse Manpower Consultancy Pvt. Ltd. 7. ABC Consultants 8. NK Consultants 9. Personal Network 10. Samvin Global Consultancy Conclusion  As a response to this need, STUPA provides Business Consulting & HR s...
Read more

What kind of education system is the best?

Image
  20 Best Education System in the World for Higher Education Education is the most transformative tool in the world that shapes up not only an individual but also a society. No matter in which corner of the world we are living in, education should be given prime importance as it helps us in gaining new knowledge, progressing in life, and having a thorough understanding of the world. Education also makes us think and behave more rationally. Though education is accepted and appreciated in all the countries of the world; however, if we try to focus on what makes the  best education system in the world , there are a few countries that stand out.  To evaluate the countries with the best education system , the ranking has been done on the basis of the Annual Perception-Based Global Survey of academic educational professionals, university students, assistant professors, associate professors, school teachers, industrialists, university professors, adjunct professors, visiting pr...
Read more